Posted by TNA Wrestling News Staff on Jun 13, 2013
Paul Heyman Responds To Dixie Carter’s ‘Cross-Over’ Idea

Paul Heyman Responds To Dixie Carter’s ‘Cross-Over’ Idea


Paul Heyman recently spoke about Dixie Carter wanting a TNA vs. WWE event. Here is what he had to say…

“I’m sure that Dixie Carter would love to do a WWE versus TNA PPV. Why wouldn’t she? A friend of mine who has way too much time on his hands just started a new beverage company here in the United States… He would like to do a global promotion with Coca-Cola. I don’t suggest that Coca-Cola would be profitable having to do a global co-promotion with Shmuley’s Soda Company. In the same way it would make no sense for WWE with 95% global share to do an event with TNA with its 5% global market share!”

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68 Responses to “Paul Heyman Responds To Dixie Carter’s ‘Cross-Over’ Idea”

  1. jbcissom says:

    Ok… while Heyman is essentially correct, the numbers he's using officially makes him a WWE mark now. Guess Vince's "grapefruits" are delicious.

    • Mr. Excitement says:

      Well he's currently employed with WWE so it makes sense.

      • jbcissom says:

        My point is, is that Heyman was supposed to the visionary, rebel without a cause…. when in actuality, he'll ride the coat-tails of the hand that is feeding him. I'm making this point more on the numbers he used… 95 to 5 is a bit skewed don't you think…. worldwide…

    • OldManEaston says:

      The McMahon's HATE Paul Heyman, this has been confirmed by at least one ex WWE writer. WWE will however, use anyone who it thinks can make a buck. Even apparently now Randy Savage again. Do you not think that Paul Heyman is smart enough to realize this? Paul Heyman is a lot of things, but stupid is not one of them. Paul Heyman IS and WAS a wrestling visionary, but ECW is no more and Paul Heyman will use anyone who he thinks can make him a buck. WWE is pretty much the wrestling business right now, if he wants to make money in it, it has to be WWE.

      And no, his numbers are not really skewed at all. TNA only gets better TELEVISION numbers in international markets where they are free to air. WWE has over 90% of the market share all things considered both domestically and internationally. In the US market, TNA is lucky if it even has 5% (that is probably being generous). It has a lot more closer competitors domestically, who have similar numbers to TNA, than than there is comparison between TNA and WWE. WWE sold more ppvs domestically for Wrestlemania 28 alone, than TNA has done for all of it's shows combined since 2009. The loyalty and brand recognition is not even comparable, even though TNA can get some fairly decent cable television ratings.

      • tna24 says:

        i dont get the point about Randy Savage , because the dude dead

        • OldManEaston says:

          They market him now at least in their figurines licensing. There was a time when they wouldn't even do that. I don't know if it is because Vince has forgiven Savage posthumously, for whatever the heck he might have allegedly done, or if it's a subtle FU from Vince.

      • jbcissom says:

        Do you even know what the word market share means? It means they have control of that market, or they control that percentage of the market. WWE is not the end all, be all for wrestling promotions in the world. They have freaking 0 market share in Mexico and Japan… ever notice those two countries are the two they visit the least. And what is WWE's presence in India? What about the UK? In those two countries it is more closer to a 1:1 ratio than the blasphemous 19:1 ratio Heyman is spewing.

        • Bigmike885 says:

          im pretty sure he was being fictitious..and just throwing out a the end he was saying "wwe has nothing to gain from it seeing as they are top dog world wide"..which is 100 percent true. but you TNA die hards have to have something to complain about

        • ricky_No1 says:

          TNA maybe big in the uk but 1;1 is a bit much.

          • jbcissom says:

            Actually, you look at the viewership numbers worldwide, TNA has the upper hand by a 3:2 margin in the UK.

          • ricky_No1 says:

            Only because its free to view. If you consider torrent downloads and so on its not a accurate statement you made.

          • jbcissom says:

            Just so you know, torrent downloads is a two-way street, and in the U.S., it's actually the opposite of your statement.

          • ricky_No1 says:

            Do you make figures up as you go along? I dont know where you get your facts but your way off. The only place they do anything is the uk and thats why they keep touring the uk but thats not enough. Theres a reason no wrestling promotion does well in the uk. Your obviouly bias as a TNA mark.

    • Philly_Cheese says:

      I doubt it has much to do with his employment status. The point he seems to be making is that WWE has nothing to gain from doing it. Although the idea wouldn't be entirely out of the question, as the only way it'd happen is if Dixie finds some kind of leverage over WWE, or gave WWE enough money to convince them to do it, neither of which Dixie has.

      • jbcissom says:

        That's why I said he was essentially correct. But the numbers he's using are way off globally speaking. I'm guessing WWE doesn't want the lay fan knowing that outside of the U.S., the WWE pails in comparison to TNA, NJPW, AAA, CMLL, and the many other wrestling organizations I'm forgetting (meaning that they aren't top dog, but more low man on the totem).

        • Bigmike885 says:

          where do you get your facts from man. TNA goes to England..pulls in 6k..WWE goes to England fill the 02 arena..2 times in two days…Mexico..same deal..Japan..yup..same deal..They don't go to Mexico and Japan more than once or twice a year because they don't have to..they make it more of an for TV ratings in those countries..WWE doesn't live or die by international ratings..its all about live gates and merch sales..which they crush over overseas..

          • jbcissom says:

            1. When was the last time WWE was in Mexico or Japan? Because TNA has been in both within the last 3 years… with the joint show between TNA and NJPW selling out every night they were there.

            2. Actually, they don't. Because WWE is a publically traded company, they have to release all forms of income, including their sources… and yup, you guessed it, they have to include intertaional sales because of the stupid export taxes. WWE doesn't crush TNA in merch sales… once again, it's more of a 1:1 ratio.

          • Bigmike885 says:

            Mexico and Japan were both visited last year by wwe. You can check it out. I was at the Mexico City show. It was the main reason the pushed del rio so fastAlso. Once again. I'm sure heyman didn't mean those numbers. He was just talking on perspective. In the worlds eyes wwe is the big dog. It's just how it isSent from my iPhone

          • jbcissom says:

            No, see… you're wrong when you say "the world's eye". Outside of the U.S., the WWE is not head and shoulders above TNA, and it could very well be because they don't push for that market. Where they are head and shoulders above everyone else is in the U.S. The U.S. has the largest wrestling fanbase in the world. Although if any were to enter China, because of Communism, that would shake up things quite a bit.

          • Bigmike885 says:

            Well considering wwe has gone to china in the last year….seriously.Sent from my iPhone

    • ricky_No1 says:

      Paul heyman a WWE mark? Did you honestly say that. with a strait face.

      • jbcissom says:

        Yeah. What it boils down to is that Heyman is your typical con-man crook. I gave him more credit for being a "man" than I should have. For instance, Bischoff has praised WWE when they deserved it. He's never made any outlandish statement about WWE's… successes.

        • ricky_No1 says:

          The one thing i can say about heyman is that he always tells it like it is and hes no mark to anyone.

          • jbcissom says:

            Then you're so gullable, you probably believe the PotUS when he said the "Affordable Healthcare Act" was going to reduce healthcare (insurance) costs. The smallest percentage increase in any of the 50 states so far is estimated at 70%, and that's in Arkansas, the poorest state in the country.

          • ricky_No1 says:

            Im talking wrestling not politics and i know nothing of health care insurance. Im from england and we get free healthcare.

          • ricky_No1 says:

            Just to point out, i didnt say his opinion is fact. Only that he dont kiss ass but tells it as he sees it.

  2. godoftna says:

    So very true. Not knocking TNA, but what would the WWE have to gain from a cross promotional PPV? Aside from the oppurtunity to book the TNA guys into oblivion, which McMahon would most certainly try to do, very little. The big sell for the card would obviously be a Sting vs Undertaker match tho, so perhaps that on it's own would make everything else worth the time, cost, and effort. Not that it'll ever happen, but wishful thinking i guess

  3. tna24 says:

    wwe wouldnt do it for one reason, they dont want to help promotion tna to the millions and millions of wwe fans. why wouldnt you want to see two of the top companys go at it. if wwe think they are so much better then show it in the ring. show it and not just talk

    • Bigmike885 says:

      if you go in terms of pure wresting talent WWE has a roster that's just as good as TNA. I'd take Bryan, Punk, Orton, Ziggler, and the 3 guys from the shield up against anybody in TNA. Not a knock on anyone in TNA, but the only thing these guys have against them is WWEs piss poor writing, TNA would fall over themselves to get anyone of them..and that's a fact.

      • jbcissom says:

        When most people are knocking WWE, it's usually not the talent themselves (unless they've done something incredibly stupid to deserve it). It's directed at the McMahons and creative.

        • Bigmike885 says:

          Oh I know. But you listen to the sheep on this site talking about “the tna guy showing the wee guys how to wrestle” is insulting to my mindSent from my iPhone

          • jbcissom says:

            When I knock WWE, the only talent(s) I'll knock are HHH and John Cena… and that's because of backstage politics. Everyone else is just doing their job.

    • Philly_Cheese says:

      Well actually helping another promotion helps give competition. Vince even said on several occasions that he didn't want to buy out WCW and wanted to continue competing with them, but couldn't (as it was either buy them or they'd just totally disappear). The bigger point isn't that WWE doesn't want to help them, just they have no incentive to. WWE would have nothing to gain out of the deal. WWE made deals with TNA in the past, with the whole Christian Cage and Ric Flair thing. It's not totally out of the question, but Dixie would have to seriously grease up the pot which she doesn't have the ability or the leverage to.

  4. Treck says:

    Welcome to the Vince McMahon’s kiss my ass club Paul Herman. You should be in the McMahon kiss my ass hall of fame.

  5. Luis says:

    The idea is Great I think because you can have different matches. Every match would be innovative if they did it once every year for the fans

  6. TNA_Warrior_UK says:

    Although it will never happen, I would love to see the likes of AJ Styles and Austin Aries show them how pro wrestling should be performed.

  7. tna24 says:

    just like there was wcw vs wwe and ecw vs wwe. i think wwe need to buy tna before it happens

    • tna24 says:

      i was just making a point, which is a fact, we got wcw vs wwe when wwe brought wcw, we got ecw vs wwe when ecw was close to over or was and brought by wwe. im not saying wwe should buy tna, im just saying if we want that pvp tna needs to be brought by wwe. so i dont get why i get thumbs down

  8. NotCookz says:

    Towing that company line, eh Heyman?

  9. Mr. Excitement says:

    The WWE shareholders wouldn't like that at all. Of course it'll never happen. WWE gains nothing from this idea.

  10. TNA_fan says:

    Judging from that picture of Paul Heyman he looks evil LOL..

  11. andy3323 says:

    Well, first, WWE wouldn't want to risk TNA wrestlers showing up their guys. I mean, let's be honest, there may be a couple of guys in WWE that could put on a heckuva match, but so many of the are closer to actors than athletes. Also, of course WWE holds more of the market, compare the ages of the company. Where was WWE when it was 10-11 years old? That's like saying my co-worker who is 45 is better and built a bigger network of people around them because they have more experience than me (30 years old), well duh! 9 out of 10 times, that'll be the case, unless you are some 30 year old billionaire.

    By the way, I know WWE obviously holds a lot of power in the wrestling world, but wasn't TNA beating them pretty good in some overseas markets based on the reports they used to put on here? At least at one point they were.

    • jbcissom says:

      That's why I said what I said. Both WWE and TNA have minimal markets in Mexico and Japan (where they praise wrestling and boo sports entertainment). TNA actually has a slightly higher market share than WWE in the UK. TNA has a good stronghold on India. So taking that all into account, at the maximum for WWE, you're looking at 70/30 market share for the countries that actually show an interest in wrestling. And the vast majority of that market share comes from the U.S. alone. Based on viewership numbers, WWE has roughly a 5(6) to 1 share in the U.S. In the rest of the world, it's more 1 to 1 or 2 to 1.

  12. scenxad says:

    it never ceases to amaze me how WWE can crap on somebody, and that person will line up for more, i respect the hell out of heyman , but i think dixie was being polite, WWE is about as entertaining as bone cancer or crop yield reports, TNA dont need no stinkin WWE

  13. Cezar_TheScribe says:

    Jim Cornette said Heyman is not trustworthy.

    • OldManEaston says:

      Of course he's not…with money. That's why you keep him away from that side of your promotion. That is kind of like the running joke about ECW. It is like, where the hell did the money go? A lot of guys can't figure out how they were doing good business till the end, with very little overhead and checks were bouncing and Paul was trying to pass off BLANK CONTRACTS, to guys he thought were gullible. LOL! Creatively, he's a wrestling genius, financially….well….he's kind of a con artist for lack of a better term.

  14. Actual wrestling fan says:

    I don’t ever post on this stuff, but some of the comments above are a pretty stupid, I’m a wrestling fan I don’t just watch WWE or TNA but the WWE clearly has a better product, on almost ever story on this site the same lame argue is made about which of the “big two” is better, to me there is no arguement, today the WWE has a better brand, better roster, etc. they are head and shoulders ahead in terms of bringing in and building up new talent and evolving big Indy stars. That being said TNA has come along away in the way they are doing things and as a fan I do enjoy watching IMPACT, I’m enjoying the aces and rights storyline, I’m excited to see what they do with the main event mafia, but today there is no competion, TNA doesn’t hold any bearing in the eyes of the WWE and they shouldn’t, they haven’t proved anything other then wasting talent, I think the idea of a cross promotion is ludacris and Paul Heyman is complete correct. TNA’e biggest mistake was letting Paul Heyman go back to the WWE, now they are stuck with the hulk, they need to rebuild and bring a real fan base to the product if they ever hope to compete

    • OldManEaston says:

      There is a time would I would have disagreed with you, especially about the roster, but it is getting to the point now where TNA is losing, or may have already completely lost what in-ring edge it had over WWE. From 2003-2007, it was no contest at all. TNA had the edge when it came to the good young talent and potential and especially putting on ppvs that always delivered top to bottom. That is not the case anymore. There is not a guy on the TNA roster or in devo with the exception of Magnus and Kenny King who are really top flight young talent and King has been a mild disappointment in TNA. TNA pissed away a lot of potential in guys like AJ Styles, Bobby Roode, The MCMG, Joe etc etc and it is getting to point where most TNA guys are well on the wrong side of 30, and it is becoming now or never to do anything with them. On the other hand WWE, has swooped up much of the good young talent on the independent scene and is continuing to do it seemingly at will. It was like a domino effect after Punk. All these guys are the type that TNA used to have basically first pick of and it is why TNA ppvs and house shows were so damn awesome. WWE is not as bad anymore from a wrestling standpoint, as many TNA fans would like to believe. Anytime you have guys like Daniel Bryan, The Shield etc, there is going to be some very entertaining things in their rings.

      If TNA were my company, I would literally be in panic mode right now. it is obvious they are not doing particularly well in the ratings, ticket sales, ppv buys, but that is not my big issue. That is what it is. My biggest issue, is where in the hell are we gonna be in 5 years when all of our current guys are reaching the end of their primes? Where is my next crop of talent going to come from? It is certainly not going to be coming from OVW or gutcheck. I don't see it in TNA, and I don't see them making any realistic moves being made to acquire some of this talent. Signings like King Mo and Quintin Jackson are not going to build a wrestling company. The most troubling quote to me which recently came from Jackson, was along the lines of I see guys like Hogan and Sting and know this is something I can do for the rest of my life. No it is not, at least not well. If TNA is pushing this atmosphere behind the scenes like WCW did, with disregard for being able to recognize and capitalize on good young talent, then the game is already over. TNA just doesn't know it yet.

      I agree that Paul Heyman was likely the biggest mistake. It was risky, and in all fairness it may have flopped, but it would have been a direction nonetheless. Heyman knows how to promote talent, he's proved this time and time again, whether it was WCW, ECW or WWE. Paul Heyman would have at least had a game plan to attempt to do something markedly different from WWE. Where is the plan in TNA right now? I don't see it at all. It looks like treading water.

      • tnadude says:

        Guys don't reach the end of their prime in wrestling until well into their 40s. So there's plenty of time. All TNA (or any westling company) needs to do is build one star every 2 years and they'll consistently have a start-studded roster.

        Over the last 2 years, TNA has built Roode & Aries. If they build Magnus (and they better) over the next two years, they're still ahead of the curve. Fix mistakes of the past with AJ & Storm (WTF are they thinking there anyway?), and they'll be set for many years.

        • OldManEaston says:

          Anytime a guy starts to reach his mid 30's, you cannot absolutely bank on him to be around for another 5 years. People start to break down, take longer to recover from every day wear and tear, and heal slower in a sport like wrestling, and there is no guarantee that they will physically be able to contribute at a high level full time, or that the wear and tear or injury will not force them into early retirement. It happens all the time in wrestling. Guys like Kurt Angle are the exception to the rule, not the norm. TNA went from a company loaded top to bottom with good young potential, to a company with maybe one or two borderline guys who have the ability to be big marketable draws. In contrast, WWE is now stockpiling most of the good young talent. That is not a recipe for success for a company like TNA, who as the #2 promotion has be looked at as being a step above their competition, especially in substance. What happens when you are ahead of the curve as you say, and you've got maybe only 2 young guys who you are building, or who are even capable and they both go down to long term injury? It happens quite a bit, and injuries like that seem to run in spurts. Then you have a bunch of aging veterans and nobody to pick up the slack, if God forbid, they start breaking down as well.

  15. nwoforlife says:

    why would wwe want to do this the tna wrestlers would show wwe up big time but on the other side how would not want to see sting v undertaker their tag champs v tna tag champ if wwe could grow some balls and let this happen rey v aj come on thats a ppv right there

  16. Rated_Maxx says:

    95 to 5 is a big of a stretch. TNA is seen in over a120 countries, the WWE maybe 150 or more.

  17. Bigmike885 says: guys talk about Heyman being on Vinces nuts, but you guys are just as bad on TNA's. To think TNA's guys would "show up" the WWE guys in the ring is stupid. Most of the big TNA guys are nothing more than spot fest kings…Guys like Punk, Bryan, Shield ect can actually put on a great match without killing themselves..You guys just HATE wwe so much you cant see past it.

    • OldManEaston says:

      I get confused sometimes when I come to this place. It is almost like I feel like I am surrounded by 10 year old WWE kids who reply to everything with Cena is the best, no matter what. It is pretty scary actually, considering that I KNOW TNA's demographic audience is 30+ years old and male. The abject amount of bias here in favor TNA and against WWE is pretty remarkable. I expect it from kids, I don't from adults. I don't know why people want to limit themselves. Anybody who tries to say that WWE can't or doesn't have some decent stuff is either woefully ignorant or so blinded by jealousy and hatred for WWE, that they are cutting off their own noses to spite their face. I would take anyone of those guys you mentioned over anyone in TNA right now, and that includes guys who I really like in TNA, like Bobby Roode and Austin Aries. Those WWE guys are just better.

  18. whatsup121 says:

    Paul Haymen is a washed up hasbeen

  19. whatsup121 says:

    Paul Heyman is a tool

  20. whatsup121 says:

    Paul Heyman the visionary malarkey Paul Heyman drove ECW into the ground

  21. hangers says:

    Why doesn't TNA do a couple of events like vs New Japan or AAA? I would find that just as entertaining as any WWE crossover event.. Would Dixie want to do an event with ROH their closest competitor?

    • jbcissom says:

      I would actually enjoy that more than I would with WWE. And thing is, TNA has actually done this, with both promotions, NJ and AAA (or was it CMLL). The Mexican promotion was only aired in Mexico and on one of the Spanish channels.

  22. josieamy says:

    Didn't tna have an association with a few international companies? I would love to see some Japan wrestling.

  23. DigestivBiscuit says:

    95% to 5%? Well maybe in the US but I don't think so, cause when you look at the ratings WWE gets is something like 2-3 ratings and TNA 1 so if we calculate those rating base on the % that Paul Heyman gave we won't even see WWE with a high % of 95 and I don't think TNA has that lower 5%. So you might ask why I'm using ratings? Well that's because its the average viewer of those company turn in every Monday and Thursday night in the US. So hey man really need let go McAsshole, I mean McMahon's rear end cause that's not pretty.

    Okay lets talk about the rest of the world. Here in the UK TNA has high market than WWE now and if both show was airing here in the UK you will see how TNA will keep WWE's ass and I know TNA claims Indian, Japan, Isarel etc… give it 5-10 years TNA will claims the rest of the world.

    • jbcissom says:

      Some people just don't get this… in the U.S., the viewers (casual) tend to want to watch sports entertainment. But worldwide, it's about the wrestling. And with that, I'm wondering how come ROH hasn't tried this market approach other than financial reasons.

  24. DJBIGCG says:

    If wwe were to do something like this, it would have to be a 50 50 spilt for what both companies would be getting out of this. Tna would get a lot of things, but wwe pretty much nothing besides the taker sting match. So there is no need in wwe doing a cross promotion ppv with tna

  25. OzzfactorDro says:

    I think Heyman forgets that one day HE was the Shmuley’s Soda Company of wrestling. I remember when McMahon gave ECW and Heyman the BIG rub in the mid 90's. There was some subtle cross-promotion then and both companies benefited in their own way. But in no way did ECW ever threaten WWF's market share or ratings.

  26. Laker says:

    It would be nice though seeing Sting vs Undertaker or John Cena vs Aj Styles

  27. Blood Runs Cold says:

    Heyman is a hypocrite. I guess he forgot about RVD “Invading” Raw in the 90’s.

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